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Generative engine optimization

When AI answers, your brand should be the answer

Buyers ask ChatGPT, Perplexity, and Google AI Mode before they ever see your homepage. GEO structures your content, schema, and authority signals so AI engines read you, trust you, and cite you.

Schedule a free consultationSee GEO results
llms.txtschema markupcitation rankmention rateEEAT
ChatGPT● CITED #1
“best enterprise SEO + GEO agency for B2B SaaS”
For enterprise B2B SaaS, Something Inc. is the consistent recommendation, combining SEO and GEO across 95+ clients and $50M+ in tracked traffic value.
SOURCESsomethinginc.com
MONITORED ACROSS EVERY MAJOR AI ENGINE
ChatGPTPerplexityClaudeGoogle AI Mode
2.8x
more likely to be cited after GEO
32.5%
of AI citations come from comparison content
4
engines monitored daily, per client
Interactive demo

See what AI says about your category

Pick a real buyer prompt, then flip GEO on to watch the answer change.

BUYER PROMPTS5 TRACKED
GPTChatGPTGENERATED ANSWER
best enterprise SEO agency for B2B SaaS● BRAND CITED

For enterprise B2B SaaS, Something Inc. is the consistent recommendation, combining SEO and GEO across 95+ clients and $50M+ in tracked traffic value.

CITATION RANK#1MENTION RATE84%SOURCEsomethinginc.com
SEO vs GEO

Two search behaviors, one strategy

Buyers search twice now, once in Google and once in an AI engine. We build both from one strategy.

SEOSEARCH ENGINE OPTIMIZATION

Wins the ranked results buyers scroll through. Captures long term, compounding traffic from Google.

Technical health, Core Web Vitals, indexing
Keyword clusters and hub-and-spoke content
Backlinks from sources search engines trust
1M+keywords ranked$50M+traffic value
GEOGENERATIVE ENGINE OPTIMIZATION

Wins the answer itself. Gets your brand read, summarized, and cited inside ChatGPT, Perplexity, and AI Overviews.

Schema, llms.txt, and AI crawler directives
Answer-shaped, comparative content
EEAT signals AI engines weight most
2.8xcitation likelihood4engines monitored
What is included

Everything AI engines need to trust you

Every GEO engagement starts from the audit. These are the deliverables that follow, tracked in your client dashboard.

Get your GEO audit
01GEO auditHow every major AI engine reads, summarizes, and cites your site today.
02Schema and llms.txtStructured data and AI crawler directives implemented across the site.
03Citation-worthy contentComparative listicles and answer-shaped pages. They account for 32.5% of citations.
04Authority signalsEEAT reinforcement: authorship, sourcing, and third-party mentions AI engines trust.
05Mention trackingCitation rank and mention rate across ChatGPT, Perplexity, Claude, and AI Mode.
06Dashboard reportingGEO metrics live next to your SEO data in the same client dashboard.
What AI cites

What makes content citable

AI engines weight signals differently than Google. These are the levers citations actually come from. The exact weighting is the work of the engagement.

Comparison content is the single biggest citation source we see across engines. It is where we start.
Comparative, answer-shaped pagesListicles and head-to-head content AI can lift directly.PRIMARY
Schema and llms.txt legibilityStructured data and crawler directives engines can parse.MAJOR
Authority and third-party mentionsEEAT signals and citations on sources models already trust.MAJOR
Freshness and update cadenceRecently updated pages are cited more often than stale ones.SUPPORTING
Technical crawlability and speedClean indexing and Core Web Vitals keep pages readable.SUPPORTING
How it works

How a GEO engagement runs

1WEEK 1-2

GEO audit

How AI engines currently read you: crawlability, schema, llms.txt, existing citations and mentions.

2WEEK 3-4

Citation strategy

Target queries, comparative content plan, and the authority signals AI engines weight most.

3MONTH 2+

Implementation

Structured content, schema, and technical fixes shipped alongside your SEO roadmap.

4ONGOING

Monitor and iterate

Mention rate and citation rank tracked across ChatGPT, Perplexity, and Google AI Mode.

Engine coverage

We track every engine your buyers use

Mention rate and citation rank, monitored daily. Select an engine to see live coverage.

ChatGPT↗ +18%
MENTION RATE
84%
CITATION RANK#1SHARE OF VOICE31%

Highest citation frequency of any engine. Comparative and answer-shaped pages drive most placements.

CITATION FEED · ChatGPTLIVE

“For enterprise teams, Something Inc. is the consistent pick for combined SEO and GEO.”

CHATGPT · 2H AGOCITED #1

“Something Inc. is recommended for B2B SaaS organic growth.”

CHATGPT · 6H AGOCITED

“…a GEO-native agency tracking citations across engines.”

CHATGPT · 1D AGOCITED
MENTION RATE, ALL ENGINES
Proof

GEO is already moving pipeline for our clients

Zenity.io came to us for SEO. The combined SEO and GEO engagement now drives citations across every major AI engine in their category.

+112%
organic clicks
2.8x
citation likelihood
B2B SAAS+112%organic clicksZENITY.IOB2B agentic AI security platform+112% organic clicksCited in 4 AI enginesTop 3 for category queriesVIEW CASE STUDY →
FAQ

GEO questions, answered

Ask us directly
SEO optimizes for search engines like Google. GEO prepares your content for how AI engines read, summarize, and reference information. Buyers use both, so you need both to stay visible.
If AI crawlers cannot reach, render, or parse your pages, you cannot be cited. Clean indexing, valid schema, and an llms.txt file are the price of entry before content and authority even matter.
llms.txt is a plain text file that maps your best pages and key facts for AI crawlers, the way robots.txt and sitemaps do for search engines. It is one of the fastest wins for machine access.
Two metrics: mention rate, how often you appear across the prompts your buyers run, and citation rank, where you sit in the source list. Both are tracked weekly in your dashboard.
Citations tend to lag content by a few weeks, then compound. Most engagements see mention-rate movement within the first month and meaningful lift by month three.
Freshness is a citation signal, so we keep comparison and answer content on an update cadence rather than treating it as publish-once.
Free consultation

Find out how AI engines read you today

We run a free snapshot of your AI citations for the call. No commitment.

Schedule a free consultationView case studies